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Case study card:

Recommend the right insurance policies to customers

Recommend the right insurance policies to customers

Vertical

Financial Services

A recommendation engine specific to the client's consumer data was created to recommend the insurance policy that was most relevant to a given customer (thus increasing conversion rates and satisfaction).

A market basket analysis technique uncovers meaningful correlations between product and consumer segments, used to match insurance policies to customers profile information.

Industry

Insurance

Client

Confidential

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