Product & Service Recommenders
Imagine a site or service that knew what people were likely to buy based on live engagement, so presented it to them.
Actually, you don't need to imagine.
Boost conversion rates with a world-class recommendation system built on Amazon Personalize. We’ll handle the setup, training and integration to have you up and running within 30 days, just as our partner did for 'the Netflix of Germany' RTL Interactive.
Personalised Content Means Better Engagement
Tried and tested
In 2020, recommender systems are nothing new. Fairly recently, Amazon released 'Amazon Personalise' through AWS to make it even easier to install a personalised web service.
Whilst Amazon's marketing efforts suggest "an engineer with no prior experience in Machine Learning" can install it, we beg to differ.
Machine Learning mostly fails not from the maths, but from the engineering.
Real-time Event Integration
Consider the time you spend browsing an online shop. You navigate around and, with each click, you're revealing your intentions.
Often, these intentions go uncultured; however, even when they are captured, this information is meaningless by the time its analysed by research teams.
Real-time event integration means that by the time you've clicked the back button on your browser, the system has already clustered you and changed what the home page presents. Creepy or cool, we'll leave your bottom line to decide.
Kaizen, by default
Recommendation systems re-learn as often as you tell them to.
Continual optimisation is in-built with every installation, so contextual recommendations improve with every engagement (or lack thereof).
Harness the power of Goliath. Amazon's highly advanced deep learning kit sits behind every solution.
Presentation from propensity
"With Amazon Personalize, you provide an activity stream from your application – clicks, page views, signups, purchases, and so forth – as well as an inventory of the items you want to recommend, such as articles, products, videos, or music."
-Amazon Personalise website
Real Client Examples From the Collective